JOJO's Brand Concept
Based on the children's development goals at different growth stages and driven by technology and starting from their interest, we use their favorite content and IP to provide them with interesting and effective content products and companionship services. We hope that children can achieve "big wins" through continuous "small gains", harvesting both growth and progress.
jojo动画
Leverage Diverse Products to Stimulate Exploration Interest
JOJO has launched JOJO App, JOJO IP Series, JOJO Picture Books, physical peripherals and other content products, helping children understand and explore the world around them by awakening their interest.
  • 叫叫APP
  • IP系列内容
  • 实体图书
Scientific Growth Planning Backed by High-Quality Research and Creation
  • Professional Research and Creation Team

    Most team members have graduated from top universities such as Peking University, Fudan University, Renmin University of China, and Beijing Normal University. Their backgrounds encompass education, psychology, Chinese language and literature, math, art, English, among others, with extensive experience in children's content development.

    17 Years of Content Accumulation;Scientifically Graded System
  • 17 Years of Content Accumulation

    With profound presence in children's content sector for 17 years, short-term high-frequency digital content is meticulously crafted through 25-30 stages to truly win children over.

    17 Years of Content Accumulation;Scientifically Graded System

    Scientifically Graded System

    Content development respects children's physical and mental development and growth dynamics, with a more precise and highly compatible graded system.

    17 Years of Content Accumulation;Scientifically Graded System

In-Depth Cooperation

People.cn 2022-2023 Partner
Pearson Strategic Partner
儿童阅力计划

People.cn Annual Partner

Join Hands with People.cn to Launch the "Children's Reading Ability Program 2022-2026"

In an effort to promote the "scientific reading" concept, People.cn joined hands with JOJO to launch the "Children's Reading Ability Program 2022-2026". Based on this program, JOJO not only collaborated with People.cn to create high-quality reading content, but also integrated various resources to create rich and diversified reading activities, helping children cultivate reading habits and gain growth from reading.

Pearson Strategic Partner

Join Hands with Pearson to Carry Out In-Depth Cooperation in English Teaching

For the first time, JOJO obtained the digital cooperation authorization for the full series of Pearson's English Code textbooks in Greater China, and became the electronic strategic partner for Pearson's English Placement Test in Greater China. The two sides will carry out in-depth cooperation in English content development, English proficiency assessment and other fields to jointly provide high-quality digital English learning experience for Chinese children.

儿童阅力计划

People.cn Specially-Invited Research Consultant

Invited by People.cn to Jointly Publish the "Research Report on the Development of Children's Reading in China"

People.cn invited JOJO to serve as the research consultant to publish the "Research Report on the Development of Children's Reading in China" during the "Children's Reading Ability Program" 2023 Press Conference. The report points out that the key to cultivating children's reading habit is to use scientific methods to awaken children's reading interest, and advocates "digital reading", "interesting reading", and "graded reading".

儿童阅力计划

Xinhua News Agency Joint Publishing Partner

Join Hands with Liaowang Institute to Publish the "Research Report on the Reading Ability of Children in China"

At the seminar on "Deepening National Reading and Improving Children's Reading Ability" organized by Liaowang institute, a think tank of Xinhua News Agency, Liaowang Institute joined hands with JOJO Research Institute to publish the "Research Report on the Reading Ability of Children in China", which comprehensively reviewed and analyzed the current situation, challenges, and trends in cultivating Chinese children's reading ability.

Authoritative Institution and Industry Awards
iF Design Award 2024

iF Design Award 2024

iF Industrie Forum Design

Dream-Building Award

Dream-Building Award

People's Corporate Social Responsibility Award

Special Innovation Award - Gold

Special Innovation Award - Gold

Brandstar Awards 2023

High-Quality Digital Publishing Selection and Recommendation Program

High-Quality Digital Publishing Selection and Recommendation Program

National Press and Publication Administration

Data Security Management Capability

Data Security Management Capability

China Academy of Information and Communications Technology

MUSE Creative Awards - Gold Winner

MUSE Creative Awards - Gold Winner

MUSE AWARDS JURORS

专业研创团队

Key Book of the Silk Road Book Publishing Project

Major Project of the Belt and Road Initiative

16年内容沉淀;科学分解体系

Preschool Picture Books Recommended by the Ministry of Education

Wright Science Library and Everyone Puffs

16年内容沉淀;科学分解体系

Outstanding Children’s Digital Content Platform

Beijing International Book Fair

16年内容沉淀;科学分解体系

Member Unit of Zhuoxin Big Data Program

China Academy of Information and Communications Technology

Media Attention and Coverage
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